Aquedut - integrated creative
Berry Bros & Rudd
If the Foreign Office ever needed to work out where Churchill had bunked off to in the Second World War, they'd give 3 St James's Street a call, for here were the only people privy to the great leader's every move. Quebec, Yalta, Casablanca, Tehran. as Winnie wove his wartime way worldwide the good folk at Berry Bros. & Rudd were charged with keeping him topped-up with Pol Roger. But like he said, "In defeat I need it, in victory I deserve it".
In the grand scheme of celebrity endorsement a bit better than "I'm worth it", eh.
But that's the world of Fine Wine (and of Berry's) all over. We're sort of talking Beyond Brands here - with the history and credentials most mere whippersnappers can only dream of, and cellars so divine the very Secrets of Life must surely be contained therein.
You'll appreciate therefore, as a reader of inestimable taste, how blitheringly exciting it is to be supplying advertising to this most remarkable of establishments.
