Aquedut - integrated creative

English Heritage

It's not easy being English Heritage.

You look after some of the country's most amazing (and most fragile) stuff - Stonehenge, Hadrian's Wall, that kind of thing. You're the country's de facto expert on everything historical. You do more than pretty much anyone else to help us great unwashed understand our past, and what thanks do you get?

People think you're the National Trust.

We were drafted in to see if we couldn't help with colouring. We did.

We helped this most disparate of organisations work towards best-in-class performance in each of its areas of specialism, from Stuffy Academia to Bread Head Heritage Tourism, and deployed English Heritage's first meaningful set of Brand Guidelines to boot.

And we made their design classic Identity 15% more legible. Without anyone noticing.

If we told you how, we'd have to sacrifice you to the Sun Gods.